Adobe has launched a major new program with the goal of providing 30 million people with essential creative and artificial intelligence skills by the year 2030. The initiative is a response to the company's research, which found that nearly one in five workers feel they lack the necessary skills for a future shaped by AI. The program aims to address this growing skills gap and disproportionate AI readiness within the workforce. The upskilling will be delivered through platforms like YouTube, LinkedIn, and Coursera, and will be free to all participants without any background requirements. Adobe plans to have already upskilled one million individuals by the end of 2025 through its Digital Academy program. Participants in the broader initiative will earn micro-credentials and LinkedIn badges to validate their learning. No significant market reaction to this announcement was noted in the available reports.