Booking Holdings (BKNG) announced a significant five-year, $600 million technology investment plan aimed at enhancing guest experience and operations, helping the stock close the session up +0.83%.

  • The substantial investment is intended to improve both the guest experience and internal operational efficiency.
  • The stock closed the trading day at $5367.37.
  • BKNG traded slightly higher in after-hours activity, reaching $5367.81.