Booking Holdings' subsidiary, Agoda, has announced a new partnership with WestJet, Canada's second-largest airline. Through its strategic partnerships arm, Rocket Travel by Agoda, the company will power 'WestJet Hotels,' a new hotel booking platform for the airline's customers. The collaboration will allow WestJet customers and members of its loyalty program to book hotels globally and earn WestJet points. This move is part of WestJet's strategy to enhance its rewards program and expand travel options for its customers across North America, Europe, and Asia. There has been no significant market reaction analysis reported in relation to this announcement.