Wedbush analyst Scott Devitt upgraded Booking Holdings to Outperform on November 13, 2025, maintaining a $6,000 price target (implying 17% upside from recent levels).[2][3][4] Devitt cited Booking's market leadership, continued strength in global travel demand, and successful share gains in alternative lodging through cost optimization.[4] Despite the upgrade, BKNG declined 1.29% to $5,108.58 during intraday trading on November 13, underperforming the broader market recovery but still down from the previous close of $5,175.58.[1] The stock weakness reflects the wider tech sector selloff, with NASDAQ Composite down 2.28% as investors reassess high-valuation stocks following the U.S. government shutdown resolution.