Alphabet CEO Sundar Pichai issued a warning regarding the rapid investment in artificial intelligence, acknowledging that there are "elements of irrationality" in the current boom. In an interview with the BBC, Pichai stated that if the AI investment bubble were to burst, no company would be immune, including Google. This echoes growing concerns among some analysts and executives about soaring valuations and massive spending across the tech sector fueled by AI enthusiasm. The comments come as Alphabet continues to invest heavily in AI, from its DeepMind research lab to the global rollout of AI features in Google Search and its Gemini models. Pichai noted the "immense" energy requirements for AI development, which could delay the company's climate goals even as it aims for carbon neutrality by 2030. Despite the market concerns, Alphabet recently reported a strong quarter, buoyed by its ability to capitalize on the AI trend.