Google, a subsidiary of Alphabet, began rolling out a new feature allowing users to change their @gmail.com email addresses. This move departs significantly from the company's long-standing policy.
The rollout is starting slowly, with initial availability focused on users in India. The update offers users greater flexibility to alter their primary email handle for personal or professional reasons.
Despite the product news, analyst sentiment for Alphabet remains positive. In December, Citigroup reiterated a 'Buy' rating for the stock, while JPMorgan reiterated an 'Overweight' rating during the same period.
Currently, no specific market reaction analysis links the Gmail announcement directly to stock price movement.