Coca-Cola reported fourth-quarter earnings on February 10, 2026, missing revenue estimates while beating on earnings per share. The company issued a sluggish 2026 growth outlook amid intensifying beverage competition. Global unit case volume grew by only 1%, signaling consumer resistance to recent price increases.
Financial pressures include a $960 million non-cash impairment charge on the BODYARMOR sports drink brand. An ongoing $18 billion IRS tax dispute liability further weighs on investor sentiment. Incoming CEO Henrique Braun faces immediate execution concerns as he prepares to lead the company through these headwinds.
Morningstar maintains a $74 fair value for KO with a 3-star rating, suggesting the stock is fairly valued. The average analyst price target stands at $82.49, indicating limited upside from current levels. The stock currently trades at a 26.17 P/E ratio, compared to the S&P 500's 29.41. In pre-market trading on February 19, KO shares declined 0.26% to $79.28.