ARTY is trading 2.5% down at $74.25 after UK regulators proposed new rules forcing Apple and Google to allow alternative in-app payment systems, directly targeting their 15–30% commission structure.

  • The proposal raises significant regulatory and margin concerns for app-ecosystem and payments-exposed companies like ARTY.
  • The stock's decline comes amid a broadly cautious tech tape, with major U.S. indices also trending lower in pre-market trading.