Alibaba officially launched its cloud-based AI suite, powered by its proprietary Qwen AI, for the Milano Cortina 2026 Winter Olympics, a strategic move that saw BABA shares rise 1.48% in pre-market trading.
- The new technology is designed to enhance global broadcasting efficiency and improve the audience experience.
- This strategic showcase of AI commercialization helped BABA counteract recent broader tech sector jitters and analyst concerns regarding core e-commerce profitability.