Allbirds Inc. announced it will close all its remaining full-price stores in the United States by the end of February 2026. This move is part of a broader turnaround strategy to streamline operations and create a more profitable business amid significant financial challenges, including declining revenue and cash burn.
The San Francisco-based footwear company will shift its focus and resources toward its e-commerce platform, wholesale partnerships, and international distributorships, which it says offer greater flexibility and operating leverage. Allbirds will continue to operate two outlet stores in the U.S. and its two full-price locations in London.