Booking Holdings' AI Momentum Tempered by New U.S. Visa Limits and European Regulatory Scrutiny

Analysts are assessing Booking Holdings' recent AI-driven momentum, fueled by tools like Agoda's new Booking Form Bot, against significant external risks that are creating a mixed outlook for near-term revenue.

• The company's AI momentum is supported by KAYAK's 2026 report, which noted high trust in AI tools among users.
• Near-term revenue and earnings expectations face headwinds due to new regulatory scrutiny in Europe.
• Further potential risks stem from U.S. visa processing limits, which could affect travel from 75 countries.