Booking Holdings' subsidiary, OpenTable, released its annual report on the UK's dining scene, highlighting key trends for 2026 and naming the top 100 restaurants for 2025. The report indicates a 4% year-over-year increase in dining out in the UK in 2025, with a forecast that British consumers will dine out an average of six times a month in the coming year. Gen Z and Millennials are expected to lead this trend, dining out nine and ten times a month, respectively. The study also points to a rise in group dining, which grew by 5% in 2025, and an increase in dining between 4 pm and 5 pm, suggesting a trend towards happy hours and value-seeking. Despite nearly half of UK diners planning to spend more on eating out in 2026, there is a strong demand for more value promotions. The announcement, published in the Financial Times, underscores OpenTable's position as a key data provider for the restaurant industry. No specific market reaction to this announcement was available.
Booking Holdings' OpenTable Unit Reveals UK Dining Trends and Top Restaurants for 2026
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