Delta Air Lines has launched a new interactive travel tool called Delta Locals, designed to help travelers plan their trips by providing insights from residents in various global destinations. The platform, which went live in late 2025, aims to offer genuine, insider recommendations to move beyond typical tourist attractions and provide a more authentic travel experience. The new tool is part of Delta's strategy to create more personalized and immersive travel. By featuring content from locals, the platform allows users to explore destinations through the eyes of those who know them best. Delta plans to continue expanding the platform by adding new cities and content throughout 2025 and 2026, positioning it as a key resource for travelers seeking more meaningful journeys. There was no significant market reaction or analysis available regarding this announcement.