Ford Motor Company has announced a significant launch event for its 2026 racing season, scheduled for January 15, 2026, at the newly renovated Michigan Central Station in Detroit. The company is heralding 2026 as a "pivotal year" and is branding the initiative as the start of the "most ambitious and electrifying era in Ford Racing history." This event will serve as the formal kickoff for their extensive 2026 racing campaign. The launch will showcase a wide range of Ford's performance vehicles, from its NASCAR entries to off-road trucks used in the Dakar and Baja races. A key highlight of the event will be the preview of the first production car from Ford Racing, which is expected to influence the design of future Ford vehicles. The campaign also marks Ford's official return to Formula 1 racing in partnership with Red Bull Racing after a 22-year absence. The event is expected to be attended by drivers, team owners, company employees, dealers, and fans.