Freedom Holding Corp. unveiled a new phase for its SuperApp strategy at the Freedom Inside 2026 forum in Astana. The company plans to export its vertically integrated financial ecosystem from Central Asia into the European Union. This model combines brokerage, banking, and lifestyle services.
The expansion directly challenges the established European fintech landscape. Freedom Holding Corp. owns its complete technology stack instead of relying on third-party partnerships.
More than 3,000 participants attended the event. CEO Timur Turlov stated that building trust is a critical component for entering the European market.