General Motors (GM) filed a trademark for the name "Horizon Display" on December 17, 2025. This filing indicates GM's plans for a new branded suite of digital dashboard and infotainment screens for its next-generation vehicles.
The move aligns with GM's broader technology roadmap and supports the company's transition to a centralized vehicle computing architecture. GM seeks to create a distinct, branded user experience, mirroring strategies used by other major automakers for their advanced driver interfaces.
The "Horizon Display" will serve as the central human-machine interface (HMI) in future models. It supports advanced features, including AI-driven interfaces and improved digital cockpits. This system is part of a major overhaul of GM's in-vehicle systems planned for 2028.