Google Cloud and Liberty Global established a five-year strategic partnership. The agreement integrates Google's AI technologies across the cable group's European operations.
The collaboration focuses on deploying Google's Gemini AI models and other cloud tools. This deployment aims to innovate consumer services and enhance operational efficiency.
Key applications include new AI-powered search and discovery features for Liberty Global's Horizon TV platform. The deal also covers the automation of customer service functions.
The agreement affects approximately 80 million fixed and mobile connections in Europe. It aims to expand the availability of Google products, including Pixel phones and smart-home devices. These products will be distributed through Liberty Global's operating units, including Virgin Media O2 and Telenet.