Google unveiled the Pixel 11, 11 Pro, 11 Pro XL, and the foldable 11 Pro Fold. The lineup features the new Tensor G6 chip designed specifically for on-device AI processing. These devices prioritize deep integration with Google’s Gemini AI over major hardware updates.
The base Pixel 11 starts at $899, a $100 increase over last year’s entry price. Standard storage for the base model has doubled to 256GB. Google attributed the price hike to a surge in memory component costs.
The pricing strategy reflects Google's effort to monetize software and AI advancements through hardware sales. Some Pro models will include less RAM than the previous generation despite the price increases.