Intel Japan President Makoto Ohno expects AI PCs to represent roughly half of total unit shipments by 2026. This target establishes the AI market as a core growth driver.

Current consumers purchase AI PCs for superior performance and battery life. These buyers prioritize hardware efficiency over specific AI features.

Intel aims to transition AI PCs from high-end exceptions to the industry norm. The company requires more applications that leverage on-device processors to drive future upgrades.