Morgan Stanley reinstated Coca-Cola (KO) as its top pick for beverage stocks. The bank also named the company its leading choice in the North American consumer staples sector.
Analysts cite strong pricing power and innovation as primary growth drivers. This pricing ability remains critical as inflation concerns persist.
Morgan Stanley assigned an Overweight rating to the stock. The firm set a price target of $87 per share.
Coca-Cola currently manages a portfolio of 200 brands. International markets generate approximately two-thirds of the company's total revenue.