The Coca-Cola Company signed a new multiyear global marketing partnership with the National Basketball Association (NBA). Sprite returns as the league's Official Global Soft Drink Partner. This agreement continues a collaboration that originally began in 1986.
Maria Elena Lagomasino will retire from the Coca-Cola board of directors at the upcoming annual meeting. Lagomasino served as a board member for 18 years. She has held the role of lead independent director since 2019.