Li Auto is shifting its 2026 strategy to recover from declining sales and profits throughout 2025. The company will refocus on its core extended-range electric vehicle technology to stabilize its primary market segment.

The popular L series models will receive a major facelift and streamlined product offerings. Li Auto also plans to launch the i9, a new flagship pure-electric SUV, in the second half of 2026.

The company’s stock experienced a notable surge in trading on March 16, 2026. This dual strategy aims to bolster the extended-range lineup while simultaneously pushing forward with pure-electric vehicle plans.