Italy's competition authority launched two investigations targeting Microsoft’s Activision Blizzard unit. The probes focus specifically on the mobile video games "Diablo Immortal" and "Call of Duty Mobile."
The regulator alleges the company used "misleading and aggressive" sales practices. These actions reportedly violate consumer protection laws, specifically noting the sector's sensitivity to gambling addiction risks.
This regulatory scrutiny increases the challenges Microsoft faces while integrating the massive Activision Blizzard acquisition. While the immediate financial impact remains unclear, investigations can result in significant fines and mandated changes to business practices.
These penalties could potentially affect revenue generated by the popular mobile games. The news arrives as Microsoft's stock already faces pressure due to concerns over high spending on AI and global infrastructure.