PepsiCo lowered its estimated performance-based payout for Poppi prebiotic soda to $12 million. This marks a steep decline from the $278 million projected in December. The reduction, disclosed in a securities filing, stems from the brand failing to meet growth targets.
This adjustment marks a setback for PepsiCo's strategy in the health-conscious beverage market. PepsiCo acquired Poppi for $1.9 billion.
PepsiCo's North American beverage business faces broader challenges. These include a general slump in U.S. soda sales. The business also underperformed compared to key competitors in 2026.