SAP announced at the Sapphire event in Madrid that Ericsson is implementing its Business Data Cloud solution. The telecommunications leader is building a unified business data fabric to move beyond AI experimentation into full-scale enterprise execution.
This partnership validates SAP’s Autonomous Enterprise vision by establishing a governed data foundation. Ericsson Vice President of Customer Experience Esra Kocatürk Norell identified data management as the primary hurdle to scaling AI.
Ericsson will apply consistent business definitions and access rules across its global operations using the SAP platform. This strategy enables the company to deploy trusted, repeatable AI models that deliver measurable business value.