Unity Jumps 7%, Driven by Strategic Pivot and Meta Deal

Unity Software (U) stock rose nearly 7% on Friday, April 24, 2026.

The rally followed a late-March announcement that preliminary first-quarter revenue exceeded guidance. Adjusted EBITDA also significantly surpassed previous company projections.

Unity will sunset the ironSource Ads Network to enhance profitability. The company also plans to divest its Supersonic game publishing business.

Investor sentiment improved after an April 8 announcement of a multi-year VR partnership with Meta. Unity will release its full quarterly results on May 7, 2026.