BofA Securities has adjusted its price target for Zeta Global to $24 from $30 following the company's presentation at the J.P. Morgan Global Technology Conference.
- Management highlighted that the 'Athena' AI agent now drives 60% of platform activity and generates 7x higher interaction levels.
- Sentiment remains bolstered by a recent 50% revenue surge and a strategic AI partnership with Snowflake.
- The stock is currently trading at $18.93 following a minor 1.36% daily dip.