Booking News - March 2026

Booking Holdings Hits 25-for-1 Stock Split Milestone as Easing AI Fears Fuel Rally

Booking Holdings reached the record date for its 25-for-1 stock split on March 6, 2026. Shareholders of record will receive 24 additional shares for every...

Booking Holdings Leads Travel Sector Rally as OpenAI Abandons Direct Booking Plans

Online travel agency (OTA) stocks surged following reports that OpenAI is abandoning plans to facilitate direct travel bookings within ChatGPT. The company...