UBS reported on April 29, 2026, that Apple’s iPhone sales in China surged approximately 78% year-on-year in March. This growth helped narrow the first-quarter sales decline in the region to roughly 4%.
The sales data precedes Apple’s fiscal second-quarter earnings report scheduled for April 30.
Separately, reports surfaced regarding Apple’s development of Apple Intelligence, a new suite of AI-powered tools. The company expects to unveil these features in June at its Worldwide Developers Conference.