Apple introduced Apple Intelligence at its Worldwide Developers Conference. This AI suite integrates deeply into iOS 27. The software also powers macOS 27. The initiative features a revamped digital assistant called Siri AI. Siri AI performs multi-step actions by analyzing personal context and on-screen content.
Apple confirmed a partnership with OpenAI to integrate ChatGPT into its ecosystem. Siri will request user permission before sending queries to ChatGPT for broader knowledge. Privacy protections include the obscuring of user IP addresses.
Apple stock declined nearly 2% following the announcement. Investors reacted to the lack of a firm launch date for the features. The market is currently weighing immediate timing against long-term AI potential.