Apple announced a major Siri overhaul ahead of the Worldwide Developers Conference to strengthen its position in the artificial intelligence market. The update introduces a standalone application and new data management policies, including an auto-delete function for chat histories.
The redesigned assistant integrates directly with apps and device settings to streamline tasks across the Apple ecosystem. Apple will incorporate Google’s Gemini AI to power specific functions, representing a strategic move to utilize external technology.
This overhaul emphasizes user privacy as a core competitive differentiator. Apple plans to launch the beta version of the new Siri with iOS 27.