Amazon will invest over $2 billion in Latin American content between 2027 and 2030. The initiative targets market expansion in Mexico, Brazil, Argentina, Colombia, and Chile. Prime Video plans to more than double its local original titles across the region. The company will launch over 25 new regional productions starting in 2027. Investment funds will support original programming, local content, and live sports acquisitions. Amazon secured a new broadcast deal for the Mexico National Team’s home soccer matches to attract subscribers.