🔴 Celsius Holdings is trading 4.21% down today after Deutsche Bank’s August 27 Hold downgrade, despite a new multi-year ESPN sponsorship

Celsius Holdings is trading $31.59 (-4.21%) following Deutsche Bank’s August 27 downgrade to Hold from Buy, which cited weakening core-brand trends and delayed recovery expectations. - Deutsche Bank raised its price target to $35 from $30, but indicated limited upside; durable core-brand recovery may not emerge until 2027. - On August 31, 2026, Celsius announced a significant multi-year sponsorship agreement with Disney Advertising and ESPN, naming CELSIUS the Official Energy Drink Sponsor for College GameDay, potentially driving brand loyalty and sales.