The Walt Disney Co. is reportedly exploring an acquisition of Lionsgate Studios to broaden its appeal to male and family audiences. This strategic move aims to fill content gaps while Disney reassesses major brands like Marvel, Lucasfilm, and Pixar following a period of audience decline.

The potential purchase would grant Disney access to Lionsgate’s library and franchises, including John Wick and The Hunger Games. Lionsgate also maintains a successful track record with faith-based and family-friendly films, which could help Disney reconnect with lost demographics.

Neither Disney nor Lionsgate has officially commented on the reports. The information is based on accounts from unnamed industry sources.