Google Cloud and Australian conglomerate Wesfarmers signed a multi-year generative AI collaboration. The agreement covers Wesfarmers' retail portfolio.

Wesfarmers will deploy Google Cloud's agentic AI solutions. These tools target intuitive shopping and streamlined operations.

The partnership focuses on customer personalization and employee productivity. Affected brands include Kmart, Officeworks, and Priceline.

This deal expands the existing relationship between both companies. The parties did not disclose financial terms.