Developer requests to Google’s Gemini AI API more than doubled between March and August 2025. Usage surged from 35 billion calls to nearly 85 billion calls in the five-month period, according to The Information.
This rapid growth signals strong momentum for Google’s artificial intelligence models. The usage could positively impact the company’s upcoming fourth-quarter earnings. Google is scheduled to release Q4 earnings on February 4th.
Increased Gemini adoption drives Alphabet’s Cloud division. Customers utilizing the AI models often increase spending on other Google Cloud products and services. This progress demonstrates significant AI monetization.
Google still faces the challenge of persuading businesses to adopt its more complex, higher-margin AI software. This software runs on top of the models.