Pinterest’s market capitalization increased by $2 billion following its first-quarter earnings report. The company reported revenue of $1.01 billion. This figure represents an 18% year-over-year increase. Monthly active users grew to 631 million. Strong second-quarter revenue guidance contributed to the stock rally.
Pinterest acquired tvScientific for approximately $465.1 million. The acquisition facilitates entry into the connected TV advertising market. The deal allows advertisers to launch cross-channel campaigns beyond in-app ads. Management expects the move to create a slight drag on 2026 EBITDA margins. The strategy targets larger brand budgets and connected TV growth.