Paramount Skydance is in advanced discussions to extend its NFL Sunday football broadcasting agreement through the 2033-2034 season.
The potential deal carries an additional valuation of $1 billion.
This agreement would remove a key opt-out clause to solidify a long-term partnership with the NFL.
Paramount Skydance is currently executing a $110 billion acquisition of Warner Bros. Discovery.
Warner Bros. Discovery recently recorded a successful night at the Academy Awards.
Securing long-term NFL rights serves as a strategic move to strengthen the content portfolio of the newly combined entity.