Take-Two Interactive opens pre-orders for Grand Theft Auto VI today, May 18, 2026. A leaked affiliate marketing email from Best Buy identified this date as the start of a promotional window. The gaming community also anticipates the release of a third trailer to accompany the launch.

Take-Two shares rallied during the preceding week as market speculation intensified. This strategic timing occurs three days before the company reports fourth-quarter and fiscal year 2026 results on May 21.

Investors expect management to share initial pre-order data during the scheduled earnings call. These figures will provide an early metric for the game's commercial performance.