Alphabet’s Google is launching an incubator for artificial intelligence startups founded by former employees, known as Xooglers. This initiative aims to deepen ties with alumni and encourage new companies to use Google’s cloud services and proprietary chips.
The Google AI Futures Fund will back the 12-week program. The initiative will initially select 10 to 20 startups. Selected companies will receive $100,000 in direct funding. Participants also receive $350,000 in Google Cloud and AI credits. Startups gain early access to Google’s latest AI models. Former executives, including ex-Yahoo CEO Marissa Mayer, will provide mentorship.
Google intends to keep innovation within its ecosystem by converting talent loss into strategic partnerships. Fostering these startups helps the company cultivate future major clients. This strategy maintains a foothold in an AI landscape where alumni frequently found influential new competitors.