BKNG Booking Holdings Inc.
Company Analysis
Latest News
Booking Holdings Appoints Former NXP CEO Kurt Sievers to Board of Directors
Booking Holdings announced the appointment of Kurt Sievers, the former President and CEO of NXP Semiconductors, to its Board of Directors, effective April 1,...
Booking Holdings Shares Decline Amid Geopolitical Tensions Despite Strong Q4 Performance
Booking Holdings shares declined on March 25, 2026. Geopolitical uncertainty from the conflict in Iran drives market volatility. Potential travel disruptions...
🟢 BKNG is trading 4% up today on reaffirmed 2026 outlook and stock split optimism
BKNG is trading at $4469.67 (+4.11%) as investors react to management's reaffirmed 2026 growth targets and optimism surrounding an upcoming 25-for-1 stock...
Booking Holdings faces margin compression, as AI poses greater threat than Google
Bernstein issued a report on March 14, 2026, labeling generative AI a paradigm shift for online travel. Analysts warn that AI represents a more significant...
🟢 BKNG is trading 7.15% up in after-hours
BKNG is trading at $4684.26, up 7.15% in after-hours.
🔴 BKNG is trading 4.10% down today amid a broad market selloff
BKNG is trading at $4363.88 (-4.10%) as the stock tracks a broader market decline driven by geopolitical tensions and oil prices spiking over $100/barrel. •...
Booking Holdings Hits 25-for-1 Stock Split Milestone as Easing AI Fears Fuel Rally
Booking Holdings reached the record date for its 25-for-1 stock split on March 6, 2026. Shareholders of record will receive 24 additional shares for every...
Booking Holdings Leads Travel Sector Rally as OpenAI Abandons Direct Booking Plans
Online travel agency (OTA) stocks surged following reports that OpenAI is abandoning plans to facilitate direct travel bookings within ChatGPT. The company...
Booking Holdings Stock Rallies as $10.50 Dividend and 25-for-1 Split Milestones Arrive
Booking Holdings (BKNG) reached its ex-dividend date today, March 6, 2026. The company recently increased its quarterly cash dividend to $10.50 per share....
🟢 BKNG is trading 8.20% up today ahead of its March 6 ex-dividend date
BKNG is trading at $4602.49 (+8.20%) amid heightened investor activity ahead of its upcoming ex-dividend date on March 6, 2026. • Shareholders of record will...
🟢 BKNG is trading 4% up today on reaffirmed 2026 growth targets
BKNG is trading at $4321.41 (+4.03%) after Booking Holdings reaffirmed its 2026 growth targets and dismissed AI-related risks during the Morgan Stanley...
Booking Holdings Sets 15% EPS Growth Target for 2026 and Dismisses AI Disintermediation Risks
Booking Holdings (BKNG) reaffirmed its medium-term growth targets of 8% for top-line revenue and 15% for EPS at the Morgan Stanley Technology, Media & Telecom...
🔴 BKNG is trading 4.3% down today as surging oil prices and geopolitical conflicts trigger a risk-off selloff
BKNG is trading at $4056.86 (-4.3%) as escalating geopolitical conflicts and surging oil prices drive a broad market selloff. • Oil prices have surged 8-10%...
🔴 BKNG is trading 4.4% down today as escalating geopolitical tensions and oil supply fears trigger a global market selloff
BKNG is trading at $4051.42 (-4.43%) in pre-market as escalating geopolitical conflicts in the Middle East and Central Asia drive a sharp global risk-off...
🟢 BKNG is trading 2.95% up
BKNG is trading at $4285.79, up 2.95%.
Booking Holdings Hits 52-Week Low Amid CEO Stock Sales
Booking Holdings Inc. (BKNG) shares reached a 52-week low on February 25, 2026. This followed the disclosure of stock sales by CEO Glenn D. Fogel. Fogel sold...
🟢 BKNG is trading 3.2% up today as Morgan Stanley upgrades to Overweight on AI resilience
BKNG is trading at $3,996.41, up 3.2% as Morgan Stanley upgraded the stock to Overweight from Equal Weight, citing the company's resilience against AI...
Morgan Stanley Upgrades Booking to Overweight, Sees AI Fears Creating 10-Year Valuation Trough
Morgan Stanley upgraded Booking Holdings from Equal Weight to Overweight on February 24, 2026. [3, 4] The bank set a new price target of $5,500 for the shares....
🔴 BKNG is trading 6.8% down today on AI spending plans and margin concerns
BKNG is trading at $3800.51 (-6.78%) as investors weigh a Q4 earnings beat against plans for significant AI reinvestment. • Revenue hit $6.3B with 16% gross...
Booking Holdings Triggers 25-for-1 Stock Split and Dividend Hike on Bullish 2026 Forecast
Booking Holdings exceeded fourth-quarter analyst expectations with adjusted earnings per share of $48.80. Quarterly revenue reached $6.35 billion. The company...