BYD will launch its luxury electric vehicle brand Denza in India in November 2026, starting with two models: the D9, a large luxury MPV, and the Z9 GT, a performance-oriented shooting brake. The move expands BYD’s international presence and targets India’s premium vehicle market.
The vehicles are expected to be sold as fully imported units through standalone Denza showrooms, separate from BYD’s existing dealerships. The approach is intended to establish Denza as a distinct high-end brand, similar to the relationship between Toyota and Lexus. Both initial models will be all-electric and will compete with other premium EVs in India.