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Apple issues rare six-figure bonuses to iPhone designers, countering OpenAI poaching
Apple Inc. issued rare, out-of-cycle bonuses to iPhone hardware designers to prevent defections to artificial intelligence startups. The company aims to stop...
Apple Expands US Manufacturing Program with $400 Million Investment, Adds Four New Partners
Apple announced it is adding Bosch, Cirrus Logic, TDK, and Qnity Electronics to its American Manufacturing Program, with plans to invest $400 million with...
Apple taps Google Gemini for custom models, prioritizing on-device privacy
The Information reports that Apple’s partnership with Google grants the company deeper access to the Gemini AI model than previously known. Apple will host...
Apple Mandates UK Age Verification, Complying With Online Safety Act
Apple is rolling out mandatory age verification for iPhone users in the United Kingdom following the release of iOS 26.4. This measure responds to the UK’s...
Apple Overhauls Siri With Standalone App, Chasing Generative AI Rivals
Apple is developing a major overhaul for Siri to transition the voice assistant into a conversational and context-aware AI. The update includes a standalone...
Apple Unveils 'Apple Business' Platform, to Include In-App Advertising in Maps
Apple announced Apple Business today, an all-in-one platform for enterprise customers. The platform integrates mobile device management. It includes business...
Apple climbs, Morgan Stanley predicts record iPhone upgrades and market share gains
Apple shares rose 1.5% in pre-market trading Monday following a bullish Morgan Stanley report. The firm maintained an Overweight rating and a $315 price target...
Apple cuts India prices via iPhone 17e, defying industry-wide hikes
Apple launched a strategic initiative on March 23, 2026, to expand its Indian market share by lowering average selling prices. This shift follows the early...
Samsung Integrates Apple AirDrop into Galaxy S26, Bridging Android-iOS Barriers
Samsung is integrating Apple’s AirDrop functionality into its Quick Share service. This update enables seamless sharing of photos, videos, and files between...
Apple CEO Touts China Innovation, Navigating App Store Regulatory Pressure
Apple CEO Tim Cook emphasized the company's deep ties to China during the China Development Forum in Beijing. He highlighted shared goals in innovation and...
Apple Positions John Ternus as CEO Successor, Consolidating Design and Hardware
Bloomberg identifies Apple Senior Vice President of Hardware Engineering John Ternus as the leading candidate to succeed CEO Tim Cook. Ternus has increased his...
Apple wins patent ruling, avoiding new Apple Watch import ban
A U.S. trade tribunal judge ruled that Apple’s redesigned smartwatches do not infringe on blood-oxygen patents held by Masimo. This preliminary decision...
Apple Slides Below $250, Pressured by $600 Billion Spending Plan
Apple (AAPL) shares closed below the key $250 support level. The company announced a $600 billion spending plan. This investment will span a four-year period....
Apple Nears $1 Billion GenAI Revenue, Led by ChatGPT Success
Apple’s generative AI app revenue is on track to exceed $1 billion annually. According to AppMagic data, monthly revenue in 2025 climbed from $35 million in...
Apple’s China sales surge 23%, boosted by iPhone 17 state subsidies
Apple’s smartphone sales in China grew 23% year-over-year during the first nine weeks of 2026. This performance outpaced the broader Chinese market, which saw...
Apple iPhones face Russian Darksword spyware in Ukraine, seeking crypto
Researchers from Google, Lookout, and iVerify discovered a Russia-aligned hacking campaign targeting iPhones in Ukraine. The group utilizes a new advanced...
Apple Turns to MediaTek for MacBook Neo Wi-Fi Chips to Cut Costs
Teardown reports of Apple’s MacBook Neo reveal the use of MediaTek Wi-Fi and Bluetooth chips. This shift replaces traditional components from Broadcom and...
Apple Acquires MotionVFX to Bolster Final Cut Pro Ecosystem
Apple has acquired MotionVFX, a Polish company known for creating popular plugins, templates, and visual effects for the Final Cut Pro video editing software....
Apple Unveils $549 AirPods Max 2, Boosting Performance With H2 Chip
Apple announced the second-generation AirPods Max 2 for $549. The company plans to begin shipping the high-end over-ear headphones in early April. The new...
Apple's New MacBook Neo Heralded as Most Repairable in Over a Decade
Following the launch of its new budget-friendly MacBook Neo, teardowns by iFixit and repair channel Tech Re-Nu have revealed it to be Apple's most repairable...